Station Information


Who We Are

Our radio stations are family-owned and oriented. That’s right, a dinosaur in the world of corporate radio. In being locally owned we also take the extra step in making sure our clients are taken care of.

We don’t need board room approval to move on an idea or a concept, making it easier to implement your last-minute advertising needs.

We believe in community. Whether it be Mexico, for our AM listeners, or Mid-Missouri for our FM listeners, our community is where we continue to work, live and love. It is our backbone. That is one of the reasons why we feel the need to share our strengths, from the hourly Community Calendar announcements, to strong news coverage, to even stronger weather coverage.

We are also very active in our communities, from hosting the annual Relay For Life, to being board members of local groups, charities and organizations.